Tuesday 13 July 2010

Hardcore marketing

Shopping on Amazon is amazing! It tells you what you want without you knowing that you want it.

The other night I was shopping for a cook book to read and when I clicked on the product, Amazon suggested a few other related products that I might be interested in. People who enjoy reading a good cooking book, might also enjoy a Star Wars paperback and three pairs of Aviator sunglasses. Yes! I would like a Star Wars paperback and I would look so cool in Aviator sunglasses!




On the other hand, my yahoo email account seems to be bombarded with poor related market advertising.



I know! Why would Yahoo think I need to improve my golf swing?

1 comment:

Shooz said...

OMG! What is the secret to the perfect golf swing? Tell me!